Chief Executive Officer / Co-Founder
An accomplished photographer, graphic designer, and product inventor, Stu’s passion for entrepreneurism has given him a broad business background. Specialties range from building and leading teams of artists in all aspects of web and print media, to manufacturing and retailing. Stu is an expert in product ideation and commercialization, with a strategic focus on scalability and ROIs.
Chief Operations Officer / Co-Founder
With 25 years experience having built an accomplished luxury home general contracting business and 8 years experience co-creating several premier cannabis brands with an emphasis in cultivation, and manufacturing, Steve is an expert in team management, logistics, and productivity.
Dr. Sofia Sawitz, PT, DPT
Chief Scientific Officer / Co-Founder
A health, wellness, and exercise specialist, Dr. Sofia Sawitz is a board certified Doctor of Physical Therapy, Kinesiologist, University professor and researcher. Whether she’s treating patients, teaching doctoral physical therapy students, or developing products, Dr. Sawitz’s passion for improving functional wellness leads the way.
Chief Development Officer / Co-Founder
Howard Gordon is an entrepreneurial hospitality industry leader with extensive experience in all facets of business, from strategy development through tactical execution. Howard has over 35 years of industry experience and is 3 rd generation in the restaurant business, 5 th generation in the baking industry and 2 nd generation in liquor and wine distribution. Although his history includes operating a number of hospitality businesses, opening a visionary retail bakery, serving as a partner in Paradise Tropical Tea, it was his work with The Cheesecake Factory Restaurants that earned Gordon national and international acclaim.